A Game for The Ages
LoterĂa, often referred to as Mexican bingo, is more than just a game; it's a cultural icon that has captivated generations with its rich heritage and vibrant imagery.

European Roots
From the Courts of Italy
Once the past time of European royalty, the first Loteria boards were hand painted and images and scenes from palace life.

MEXICAN BORN
To The Ketchup King
After migrating from Europe to Mexico, the game was re-imagined and played at local fairs. In 1887, a French canned foods king named Clemente Jacques created the first mass produced version in card from, and marketing his own ketchup.

GLOBAL REACH
Now, Your iPhone
To promote the latest iPhone, Apple licensed the iconic images from the game to create a short film, which has received accolades and over a hundred million views on-line.